Do you ever wonder why so many companies advertise at sporting events like hockey, soccer and baseball? Because it works. Think about seeing a rink board at a local arena. How many times, during the course of just one hockey game, does that rink …
Marketing Tips
What happened to great customer service?
I experienced some less than great customer service last week. In this day and age, I don't understand how bad customer service even happens. Perhaps it's a bad Covid-19 hangover, maybe it's navigating the procedures and new normal of getting the …
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Marketing Ramblings
Is your business safe? I visit a lot of businesses during the course of a week. Upon reflection over the past month, I realized that some of my buying decisions were made based on how safe I felt in a store. I have talked to other people about …