If you had to predict one year ago what would be trendy now would you have guessed masks? Some clients are ordering branded masks for their staff. If you are, keep in mind that they should be low key and classy because you want your staff to wear them. Use your company colors and logo, and if your staff wear uniforms, they can match. I wouldn’t recommend you give your branded masks to clients, they would probably end up in drawer not being used.
Do you get requests for your logo for things such as signs, sponsorships or website? Do you have your logo in a format they need or do you even know where to find it? When your logo was designed, you should have received a logo kit with the various formats (eps, jpeg, png, etc.) and a style guide. If you don’t have one, you should think about getting one. In the long run it will save you a lot of time.
Now that New Brunswick has removed the requirement for a front license plate, what’s on your front bumper? Is it the old license plate with an outdated sticker? Is it blank with the frame still attached? Businesses are now realizing it’s a great spot to show off their brand. If you have a company car or even a fleet of vehicles, it’s a great place to put your logo or message. Everyone will see it.
The election is over and the blight of election signage is coming down. During an election, these signs become visual noise, the number of signs doesn’t win an election. Is it really necessary to put up 10 signs in a span of 30 feet when one would really be enough? Candidates should cut their sign budget in half and spend their marketing money more wisely.