This week I did a seminar for the Fredericton Chamber of Commerce - How to get the most out of your trade show efforts. I have done quite a few presentations on this subject and the most common question that comes up every time is "what should I give …
conventions
Trade Shows Work (If You Work)
Kiers Marketing had a booth at the Fredericton Chamber of Commerce Tri-City Business Connection trade show last week. This was a great forum for business-to-business interaction. We spoke to a lot of friends and customers, but we also spoke to many …
Pick the Right Show
Yesterday, I had the pleasure of speaking to a group of New Brunswick businesses at a Strategic Marketing Program Workshop on trade show marketing. One of the main issues was picking the right show to go to. You can do all the hard work planning …