Digital Marketing There is probably a lot about digital marketing that you don’t know. Things change so fast it is hard to keep up. Just this week, two clients asked me if I thought they were paying Yellow Pages too much to look after …
facebook advertising
Are your Facebook posts effective?
There are many ways to measure how your Facebook posts are doing - including reach, impressions, referral traffic and click through rate. But really, the best way to tell how a post is doing, is by the number of engagements. Engagement measures the …
Marketing Ramblings
Don't Do It Yourself I've said this before, and I'll say it again. Why do businesses, mainly car dealers, feel it is necessary to do their own radio ads, tv ads or YouTube videos? Don't get me wrong, there are some that are good at it, but for the …