impressions

Doug / March 3, 2017

You have to look the best, to be the best.

Having the lowest price won't help if your prospect doesn't trust you. Offering the widest selection and the most convenience won't help if your prospect does not have confidence in your company. You've got to face the glaring reality that …

Doug / November 22, 2012

Online Advertising: Is it for you?

Traditional media can still be effective, however, it may be time to include some new media to your marketing mix. Many websites offer advertising space, some of which are traditional media outlets that have an online version of their newspaper, …

Make the Customer Journey

September 6, 2022

I was speaking with a client the other day about ways their business could connect better with their customers, and I shared a simple method that anyone can do, with minimal investment in time and …

Things I’ve Learned – Part 2

August 9, 2022

Because a lot of series finales are two-parters, this one will be as well. Two weeks ago, I shared nine different things I learned over the years, which was how to treat customers and be …

You have to look the best, to be the best.

Online Advertising: Is it for you?

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