Freelancing has become an increasingly popular option for small businesses. Whether it’s through personal connections or global platforms like Fiverr, hiring freelancers offers the allure of affordability and convenience. For businesses in small towns across Atlantic Canada, where budgets are often tight, this can seem like an attractive solution. However, the reality is that freelancers—especially […]
content marketing
Top Social Media Marketing Trends in 2024
This is a follow-up and addition to our article about social media marketing at the beginning of the year which can be found here. In 2024, social media marketing is rapidly evolving, and for businesses in Atlantic Canada—especially those in smaller towns—keeping up with these trends can make a huge difference in visibility and engagement. […]
Social Media Maze: Optimizing Content Creation in 2024
The social media landscape is a dynamic ecosystem, constantly evolving with new platforms emerging alongside established giants. To stay ahead of the curve and reach your target audience effectively, you need to understand the unique strengths and nuances of each platform. Here’s an in-depth guide on how to leverage some of the most popular social […]
Does Content Reign in 2024?
Content marketing remains an unshakeable pillar in any successful marketing strategy. However, the digital landscape is constantly evolving, and simply churning out content is no longer enough to grab attention. To truly stand out in 2024, you need to understand the latest trends and tailor your content for maximum impact. Please Note: What follows is […]