the Kiers Marketing Mixtape
Ideas & Inspiration
Recent Posts
The Social Media Algorithm Enigma: Lean Into the Change
In the ever-evolving world of social media, the digital algorithms that govern content visibility remain a constant source of intrigue and frustration for marketers.…
Continue Reading The Social Media Algorithm Enigma: Lean Into the Change
Social Media Maze: Optimizing Content Creation in 2024
The social media landscape is a dynamic ecosystem, constantly evolving with new platforms emerging alongside established giants. To stay ahead of the curve and…
Continue Reading Social Media Maze: Optimizing Content Creation in 2024
Content is Still King/Queen: But How Does It Reign in 2024?
Content marketing remains an unshakeable pillar in any successful marketing strategy. However, the digital landscape is constantly evolving, and simply churning out content is…
Continue Reading Content is Still King/Queen: But How Does It Reign in 2024?
Advertising
Get People To Look Down On Your Graphics
Ever notice how something stands out when it’s out of its usual place? As humans, we’re naturally inclined to focus on advertising messages at…
Unleashing the Power of Sports Venue Advertising: A Winning Strategy for Businesses
Have you ever wondered why so many companies choose to advertise at sporting events like hockey, soccer, and baseball? The answer is simple: because…
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Elevate Your Brand Through Sponsorship: Tips for Successful Promotion and Advertising
Golf tournaments and other such summer events are in full swing during the summer months. This presents many opportunities for organizations to showcase their…
Branding & Identity
Hop Slam: Crafting a Label for Picaroons’ Latest Brew
One of the most challenging (and fun) exercises a marketing firm can tackle is creating a label and campaign for a new beverage. You…
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Branding: Beyond Promotional Marketing for Business Success
Branding transcends marketing and encompasses all facets of your business or organization. To achieve success, it is crucial that every aspect aligns with and…
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Are Business Cards Still Relevant?
Depends on who you want to connect with With face-to-face meetings winding back up since COVID, our once-full boxes of business cards have slowly…
Exhibits & Signage
Now That’s a Good Sign
One of our readers had a question after our last post about store signs. “Should your phone number be on your storefront sign?” It’s…
Boost Your Business Visibility with A-Frame Signs
Maximize Business Exposure: Harness the Power of A-Frame Signs Looking for a powerful way to enhance the visibility of your business or promote an…
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Go BIG and Get Noticed with Large-Format Printing Services
As marketers, attending trade shows and consumer events has given us a unique perspective on what truly captures people’s attention. It’s clear that size…
Continue Reading Go BIG and Get Noticed with Large-Format Printing Services
Graphic Design
Hop Slam: Crafting a Label for Picaroons’ Latest Brew
One of the most challenging (and fun) exercises a marketing firm can tackle is creating a label and campaign for a new beverage. You…
Continue Reading Hop Slam: Crafting a Label for Picaroons’ Latest Brew
Are Business Cards Still Relevant?
Depends on who you want to connect with With face-to-face meetings winding back up since COVID, our once-full boxes of business cards have slowly…
Getting a Clearer Picture: A Guide to Graphic Design and Colour
Part One: Understanding File Formats for Design Projects In your career, whether for personal or business purposes, you may have encountered the need to…
Continue Reading Getting a Clearer Picture: A Guide to Graphic Design and Colour
Large-Format Printing
Get People To Look Down On Your Graphics
Ever notice how something stands out when it’s out of its usual place? As humans, we’re naturally inclined to focus on advertising messages at…
Now That’s a Good Sign
One of our readers had a question after our last post about store signs. “Should your phone number be on your storefront sign?” It’s…
Getting a Clearer Picture: A Guide to Graphic Design and Colour
Part One: Understanding File Formats for Design Projects In your career, whether for personal or business purposes, you may have encountered the need to…
Continue Reading Getting a Clearer Picture: A Guide to Graphic Design and Colour
Marketing Strategy
Social Media Maze: Optimizing Content Creation in 2024
The social media landscape is a dynamic ecosystem, constantly evolving with new platforms emerging alongside established giants. To stay ahead of the curve and…
Continue Reading Social Media Maze: Optimizing Content Creation in 2024
Worry No More about Marketing Budgets
How do you determine the right marketing budgets? That single question remains one of the most perplexing for small businesses in Canada. With opinions…
The Crucial Step Before Engaging a Marketing Agency: Preparing Your Ideas
Collaboration between businesses and marketing agencies can unlock incredible potential and create an excellent foundation for your marketing strategy and business growth. However, the…
Continue Reading The Crucial Step Before Engaging a Marketing Agency: Preparing Your Ideas
Social Media
The Social Media Algorithm Enigma: Lean Into the Change
In the ever-evolving world of social media, the digital algorithms that govern content visibility remain a constant source of intrigue and frustration for marketers.…
Continue Reading The Social Media Algorithm Enigma: Lean Into the Change
Social Media Maze: Optimizing Content Creation in 2024
The social media landscape is a dynamic ecosystem, constantly evolving with new platforms emerging alongside established giants. To stay ahead of the curve and…
Continue Reading Social Media Maze: Optimizing Content Creation in 2024
Measuring Social Media Success: Beyond Likes and Followers
In today’s data-driven marketing landscape, simply having a social media presence isn’t enough. To truly succeed, you need to understand how your efforts are…
Continue Reading Measuring Social Media Success: Beyond Likes and Followers
Trade Show Materials
Go BIG and Get Noticed with Large-Format Printing Services
As marketers, attending trade shows and consumer events has given us a unique perspective on what truly captures people’s attention. It’s clear that size…
Continue Reading Go BIG and Get Noticed with Large-Format Printing Services
Achieving Trade Show Success with Engaging Booth Displays
Trade shows offer a golden opportunity for businesses to showcase their products or services, generate leads, and expand their network. To make the most…
Continue Reading Achieving Trade Show Success with Engaging Booth Displays
Web Design
Unravelling SEO: A Continuous Journey Beyond a Single Price Tag
In the digital era, Search Engine Optimization (SEO) continues to be an essential part of website marketing, driving visibility, engagement, and conversions. However, the…
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Do You Know Where Your Passwords Are?
Why Knowing Your Hosting Details Matters Do you have control of your website and social media accounts? This is a question that often leaves…
Unleash the Power of Google Analytics for Data-Driven Decision Making
Google Analytics and data in general are mandatory if you want to track and analyze your online traffic and gain valuable insights into the…
Continue Reading Unleash the Power of Google Analytics for Data-Driven Decision Making